Run a company of any size and your find that there are fragments of your customer data lingering everywhere. Initiate provides the software and processes to pull togethers these pieces multiple databases into a single customer view - a practice common enough to be refered to as CDI - Customer Data Integration. They have vertical specializations in health care and government and were recently recognized by Gartner as visionaries in their sector.
The company is peppered witha local tech veterans. Bill was president and COO of Click Commerce until 2002 where he helped restructured the company. Mark was previously EVP of SPSS where he oversaw parts of Enabling Technologies, BI, and marketing. The Galowichs founded the company as Madison Information Technologies - Ron was CEO until 2002 and had successful ventures in Health Care as well as a previous career with the Pritzker organization.
Dimensions: TBD people x 11 years x $ NDA
Funding: Apex Ventures, Sigma Partners, In-Q-Tel, William Harris Investors
Customers: Anybody with customers and lots of data about them
Location: Chicago [Loop] + www.initiatesystems.com
